WordPress: How to Find Low Quality Posts Using AI (Step-by-step)

Want to boost your WordPress SEO and user experience? In this guide, you’ll learn how to find low-quality WordPress posts using AI in WP Sheet Editor. This method helps you clean up your content in bulk and stay competitive in search rankings.

Knowing which WordPress content is low quality can be very useful. Here are some situations where you might need to look for low-quality content using artificial intelligence:

1. Improve your website: You may want to find low quality posts so you can update or improve them. These posts might have old information, weak writing, or missing images. Fixing them can make your whole website look better and more professional.
2. Delete useless content: If you have posts that no one reads or that don’t add value, it’s a good idea to find and delete them. Removing this kind of content can help your website stay clean, fast, and more focused.
3. Boost your SEO: Low quality posts can hurt your search engine rankings. By finding and improving or removing them, you can help search engines trust your site more and show it to more people.
4. Get ready for a redesign: Before you redesign your site, it’s smart to go through your content and spot any weak posts. This way, you’re only keeping strong, helpful content on your new site layout.
5. Learn and write better posts: Looking at your old low quality posts can help you see what to avoid in the future. By understanding your past mistakes, you can write clearer, more helpful posts going forward.

What you need to find low-quality posts in WordPress

You can use the power of AI to save many hours of work and determine the quality of your WordPress posts, using the following plugins/services:

1- WP Sheet Editor – Post Types

This plugin allows you to view and manage your WordPress posts in an intuitive spreadsheet. It has advanced search, bulk edit, export, and import tools.

2- WP Sheet Editor – AI

WP Sheet Editor – AI is a WordPress AI assistant tool that allows you to connect with your favorite AI providers and integrate the use of generative AI to every WP Sheet Editor spreadsheet. You can easily create and edit WordPress content in bulk with just a few clicks.

3- External API provider

The AI functionality in WP Sheet Editor relies on an external API like OpenAI, OpenRouter, etc. You’ll need an account with the provider and an API key to connect.

WP Sheet Editor – AI is compatible with these AI providers:

• Open AI for text and images (more info here)
• OpenRouter (more info here)
• Any other provider that uses the same format as OpenAI.

Follow this guide to learn how to set up AI providers in WP Sheet Editor – AI.

Step 1. Set up a global prompt

We are going to use a prompt that allows us to use artificial intelligence to evaluate the quality of our WordPress posts. With this post, we will be able to determine if the quality of the post content is high, medium, or low.

Prepare your prompt

You can write your own content, or you can use this prompt to search for WordPress posts with low quality content:

You are an expert SEO and content quality auditor. Evaluate the WordPress post $Content$ according to these criteria:
1. Depth and coverage: Does the text fully explore the topic and satisfy user intent?
2. Structure and readability: Are paragraphs, H2/H3 headings, lists, and other layout elements used effectively to guide the reader? 
3. Formatting and engagement: Are bold, italics, bullet points, code/quote blocks and other visual cues employed to enhance clarity and engagement? 
4. SEO best practices: Is the primary keyword and its natural variants integrated seamlessly without keyword stuffing? 
5. Internal linking and media: Does the text suggest or include relevant internal links and image references (with ALT text) to enrich the post? 
6. Clarity and flow: Is the language clear, coherent, and smoothly flowing, with appropriate sentence and paragraph length?
Return only one of these three values: low, medium, or high—with no additional commentary.

Important. As you can notice in the prompt text, you can use specific fields as context for the execution of prompts. In this example, we are going to evaluate the quality of the post content, so we are using $Content$ in the prompt. You can also use $Title$ , $Excerpt$ , etc.

Set up the global prompt

WP Sheet Editor – AI allows you to save global prompts to use them everywhere in WP Sheet Editor. You can use global prompts in spreadsheet cells, in the bulk edit tool, etc.

Go to WP Sheet Editor > AI > Settings > Prompts.

Click on Add new to create a new prompt.

Enter the prompt title in the Name field, and the prompt text in the Prompt field.

Finally, click on Save.

After saving the prompt for evaluating post quality, you will see that it generates a prompt slug. You can use the prompt slug as a shortcut in the spreadsheet cells, more on that later.

Step 2. Create a post quality field

Now we are going to create a column for the spreadsheet, in which we are going to evaluate the quality of the content of our posts using AI.

Create the new column

Go to WP Sheet Editor > Custom columns, and click on Add new column.

Select these values to create the post quality column:

• Column name: We will name this column “Post quality”
• Database field key: We will add this field key: _post_quality
• Where is the field stored in the database: Meta data
• Spreadsheet(s): Posts
• Column format: Text
• Click on Save to create the new column.

Display the new column in the spreadsheet

To open the WordPress posts spreadsheet, go to WP Sheet Editor > Edit posts.

Once there, open the Columns manager tool.

Make sure the Post quality column you just created is in the Enabled side.

Save the column settings:

• Tick the Save these settings for future sessions checkbox.
• Add a name for this column setting in the Add a name for this group of columns field.
• Click on Apply settings.

Step 3. Evaluate post quality with AI

Now we are going to use AI to check the quality of our posts. For this you have two options:

a) Evaluate post quality in the spreadsheet

This feature is helpful if you want to assess the quality of individual posts. Simply find the “Post quality” column in your spreadsheet.

You can either enter the full prompt manually or use a prompt shortcut, in case you’ve already saved a global prompt.

Since we previously created a global prompt to evaluate WordPress post quality, we’ll use its shortcut.

To apply a prompt shortcut in a cell, type ai:prompt-slug . Just replace prompt-slug with the actual slug of your saved prompt.

In our case, the slug is evaluate , so we will type:

ai:evaluate

The AI will automatically start processing the request and return the quality evaluation for your post.

You can paste the same prompt shortcut into multiple cells to evaluate the quality of several posts at once.

As you can see, we have assessed the quality of some specific posts, and we have the results in the Post quality column.

Now you need to click on Save to apply the changes.

b) Assess the quality of all your WordPress posts in bulk

If you want to run the prompt on all your WordPress posts to evaluate the quality of the content of each post in bulk, you can do it with the Bulk Edit tool. This saves you a lot of time because you don’t have to run the prompt on individual posts.

Start by opening the Bulk Edit tool.

Now select these values to bulk assess post content quality:

• Select the rows that you want to update: Edit all the rows from my current search (including non-visible rows)
• What field do you want to edit: Post quality
• Select type of edit: What we select here depends on what we want to do:
  • If we already saved the global prompt that allows us to evaluate the quality of the post with AI, we can select the prompt that will appear as one of the options. In this example, our prompt appears as AI command: Evaluate.
  • But if we want to enter the prompt on the fly manually, we can select AI prompt, which will enable the options to select the AI provider and enter the prompt.
• AI Provider: We will use GPT-4o mini.
• You can click on Show preview to see the result before executing the prompt on all posts.
• Click on Execute Now.

After evaluating the quality of the content of our WordPress posts, you will see that the Post quality column will have the new values, indicating whether the post is of high quality, medium quality or low quality.

Step 4. Find low-quality WordPress posts

Now that we know the quality of our WordPress posts, we can proceed to find all the low quality posts.

To do this, let’s hover the mouse over the Search tool and select Post quality = low. Once we have selected the values, let’s click on Search.

That will filter your WordPress posts and display all low quality posts in the spreadsheet.

Now that you’ve identified your low-quality WordPress posts using AI, it’s time to take action:

• Improve outdated or thin content.
• Update posts with fresh, relevant info.
• Merge or remove posts that no longer serve your audience.

By optimizing your content this way, you not only enhance the user experience but also increase your chances of ranking higher in Google search results.

Related: Improve low quality posts with AI

We have written a complete guide to using AI to get recommendations for improving the quality of posts and even using generative AI to improve posts automatically.

Read the guide here.

Some Frequently Asked Questions

Here are some questions our users ask:

What is a low-quality WordPress post?

A low-quality WordPress post is a piece of content that provides little value to readers or search engines. These posts often have:

• Outdated or shallow information
• Poor formatting or weak structure
• Low engagement (few views or comments)
• Missing internal links or media
• Poor grammar or unclear writing

Search engines like Google may ignore or penalize sites with too many low-quality posts, so identifying and improving them is essential for long-term SEO success.

Can AI really help improve my blog’s SEO?

Yes, absolutely. AI is a powerful ally for improving your blog’s SEO in several ways:

• Audits content based on best SEO practices (structure, keyword usage, clarity, etc.)
• Highlights weaknesses like thin content, poor formatting, or missing meta tags
• Generates suggestions or even rewrites to improve content quality
• Saves hours of manual work by automating bulk evaluations

With WP Sheet Editor – AI, you can run these evaluations across hundreds of posts directly in a spreadsheet, using advanced models like GPT-4o, Gemini, Claude, or any other model compatible with OpenAI.

What happens if I delete low-quality posts?

Deleting low-quality posts can have a positive impact on your website when done strategically. It helps:

• Improve crawl efficiency (search engines focus on your best content)
• Boost average quality score, increasing trust with search engines
• Reduce bloat, making your site faster and easier to navigate
• Prevent duplicate or thin content penalties

Tip: Before deleting a post, consider whether it can be updated or merged with another to preserve SEO value. WP Sheet Editor makes it easy to evaluate and act on each post individually or in bulk.

Is WP Sheet Editor – AI compatible with GPT-4o?

Yes, WP Sheet Editor – AI is fully compatible with GPT-4o, the latest and most advanced AI model from OpenAI. But that’s not all; it’s also built to support:

• Any AI provider that uses the OpenAI-compatible API format
• Popular models from OpenRouter
• Custom APIs that follow the same JSON structure as OpenAI

This flexibility allows you to choose the best model for your needs and budget, while still using all the powerful features of WP Sheet Editor – AI for evaluating and editing your WordPress posts at scale.